Build-A-Bear Unveils Exciting Bluey Collection for Fans
Build-A-Bear Workshop Launches Exclusive Bluey Collection
Build-A-Bear Workshop (NYSE: BBW) is thrilled to introduce its new exclusive Bluey collection, marking a captivating partnership with BBC Studios. This unique collection showcases the much-loved characters Bluey and Bingo from the hit animated series, providing fans a delightful opportunity to create their own plush versions of their favorite friends. Now, guests can enjoy personalized experiences as they dress up these adorable characters in fun outfits inspired by the show.
Bringing Bluey to Life
The Build-A-Bear Bluey collection allows guests to create their own Bluey plush, complete with Bluey's name stitched on the left paw. Alongside Bluey, guests can also make Bingo, Bluey's little sister. This interactive experience invites fans to add accessories including costumes inspired by Bluey's beloved family members like Granny Janet and Granny Rita. Each plush toy can be customized with iconic phrases and sounds from the show, ensuring an exciting adventure awaits with every creation.
A Perfect Addition for Fans of All Ages
This collection is not just for kids; it resonates deeply with adults who have grown to love Bluey and the joy it brings to family entertainment. The show's universal themes of imagination, family, and friendship mirror the ethos at Build-A-Bear Workshop. Sharon Price John, President and CEO of Build-A-Bear Workshop, expressed excitement about this partnership, noting that it reinforces their commitment to providing engaging experiences that forge lasting memories.
Significance of the Collaboration with BBC Studios
Build-A-Bear's collaboration with BBC Studios began with the iconic Doctor Who series and has now evolved to include Bluey. This relationship enriches the Build-A-Bear experience, allowing guests to indulge in nostalgic moments while creating new memories with their families. _Bluey_ has rapidly become a global phenomenon, marking its position as the number one streaming series among viewers in the U.S.
Building Relationships and Memories
The dedication to elevating customer experiences is a core principle of the Build-A-Bear brand. The hands-on approach in exploring the themes of play and creativity is brought to life through these innovative character collaborations. Fans can look forward to plenty of adventures with their Bluey creations and the delightful sense of community that comes from sharing these experiences.
Shop the Collection
Guests interested in this incredible new offering can visit participating Build-A-Bear Workshops or explore the collection online. The Bluey collection's anticipated success is highlighted by the nearly 50,000-person waitlist, indicating its potential to sell out quickly. The variety of plush companions and fun accessories will delight fans as they embark on imaginative journeys tailored to each character’s story.
About Build-A-Bear Workshop
Since its inception in 1997, Build-A-Bear Workshop has become a beloved multi-generational brand. Focused on creating unforgettable moments, it invites guests to participate in the love and joy of stuffing, dressing, and naming their plush creations. With over 500 experience locations worldwide, Build-A-Bear continues to flourish, creating bonds through shared experiences while navigating new territories in e-commerce and licensing.
Frequently Asked Questions
What is the Bluey collection?
The Bluey collection from Build-A-Bear Workshop features plush toys of Bluey and her family, offering a range of customizable accessories for fans.
How can I purchase Bluey plush toys?
You can buy Bluey plush toys at participating Build-A-Bear Workshops or online at their official website.
What makes the Bluey collection special?
The collection allows personal customization with costumes, phrases, and the option to create lasting memories with beloved characters.
Why is Build-A-Bear partnering with BBC Studios?
This partnership enhances Build-A-Bear's offerings, bringing engaging characters from popular media to fans in a personalized way.
What other characters are featured in the Bluey collection?
Besides Bluey, the collection includes her sister Bingo and accessories themed around their family and favorite activities from the show.
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