Access Advance Welcomes Asus and Acer to Patent Licensing Pools
Access Advance Strengthens Patent Licensing with Major OEMs
Access Advance has made significant strides by welcoming Asus into its HEVC and VVC patent pools, signaling a robust collaboration in video codec technology. This agreement marks an important development in the landscape of video technology licensing.
Collaboration Between Access Advance and Asus
In a recent announcement, Access Advance and ASUSTeK Computer Inc. confirmed that they have reached a licensing agreement. This partnership allows Asus to join the HEVC Advance HEVC/H.265 Patent Pool and the VVC Advance VVC/H.266 Patent Pool as an official Licensee. The conclusion of ongoing litigation concerning essential HEVC standard patents between Asus and several licensors has also been resolved, paving the way for collaborative advancement.
Comments from Key Representatives
Vincent Hong, the General Counsel for ASUSTeK, expressed enthusiasm about this partnership, highlighting Asus’s continuous investment in research and development, driven by a team of 5,000 experts. He emphasized that the negotiations between the two teams focused on understanding and resolving various concerns, culminating in a positive collaboration that enhances their product offerings.
Benefits of Joining the Patent Pools
Access Advance CEO Pete Moller welcomed Asus to the folds of the HEVC Advance and VVC Advance Patent Pools, commending their professionalism throughout the process. He reiterated that the royalty rates and terms established within the pools are fair and reasonable for all parties involved. Asus’s participation also includes the Multi-codec Bridging Agreement (MCBA), which offers notable discounts for products incorporating both HEVC and VVC codecs. With major product categories such as personal computers embracing VVC technology, Access Advance is proud to lead in facilitating market adoption.
Impact on the Personal Computer Market
Additionally, Access Advance reported the recent inclusion of Acer as a Licensee of the HEVC Advance Patent Pool, joining the ranks of other significant players, including Lenovo and Dell. This collective licensing effort now covers a substantial portion of the personal computer market. Access Advance is optimistic that this trend will inspire other manufacturers to capitalize on the advantages provided by their patent licenses and MCBA.
About Access Advance
Access Advance LLC operates as an independent licensing administrator focused on the development, management, and administration of patent pools for essential video codec standards. It aims to provide transparent and efficient licensing mechanisms that cater to both patent owners and implementers.
Management of HEVC and VVC Patents
The company currently oversees the HEVC Advance Patent Pool, which licenses over 24,000 essential patents for H.265/HEVC technology, alongside the VVC Advance Patent Pool for VVC/H.266 technology. These pools are integral to the Access Advance Video Codec Platform Initiative, integrating HEVC and VVC technologies into a streamlined royalty rate structure.
About ASUS
ASUS has established itself as a global leader in technology, driven by innovation and intuition to enhance daily living experiences. With a significant team dedicated to research and development, ASUS is known for its remarkable contributions to the technology sector. The company is also a proud advocate of sustainability, aiming to create a net-zero enterprise and promote a circular economy.
Frequently Asked Questions
What is the significance of Asus joining Access Advance?
Asus's inclusion in the HEVC and VVC patent pools signifies a strong commitment to advancing video technology and collaboration within the industry.
How many patents are managed by Access Advance?
Access Advance manages over 24,000 patents essential to H.265/HEVC technology and also oversees a patent pool for VVC/H.266 technology.
What are the key benefits of the Multi-codec Bridging Agreement?
The MCBA provides significant discounts for products utilizing both HEVC and VVC codecs, promoting market adoption and innovation.
Who else is licensed under the HEVC Advance Patent Pool?
Alongside Asus, Acer has recently joined, and major companies like Lenovo and Dell are already licensed, covering a large share of the PC market.
What is Access Advance's focus?
Access Advance focuses on developing and administering patent pools for licensing essential patents related to video codec technologies.
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